During my time with Penn Interactive I worked as the lead UX Designer for the Casino vertical of the Barstool Scportsbook & Casino app (now ESPN Bet). For a more detailed look at my process click here. At the launch of the Barstool Casino in 2019, it was ranked the #1 Casino app overall for design and usability by the Eilers &Krejcik Gaming report.
As the lead UX Designer for the iCasino, I took this project from wireframes through till launch and beyond. We were constantly looking for inspiration from other industries to redefine and create the industry standard for online casinos.
