This is a concept for a merchandise truck to go along with a fictional haunted house that I created for a school project in fall 2022. To view the full executive summary click here. Sketches created using Procreate.
Exterior rendering of the merch truck. Truck would be constructed from a repurposed toy hauler that our main character “Florida Man” has given some upgrades. Florida Man is convinced that aliens will be coming any day to take over the world so he has devoted his life to prepping and spreading the news about aliens.
Interior rendering of the truck showing props and shelving for merchandise display.
Close up renderings of two of the guest interactions within the truck. Guests will see Florida Man’s pet snake, an animatronic that can wake up to hiss and jump at guests and provide a scare. Guests can also put on the headphones for Florida Man’s radio where they may hear public radio interspersed with some otherworldly interference.
Shown here are some employee costume renderings. Costumes would be unisex with long sleeve, short sleeve and pant or short options. Employees are followers of Florida Man and are helping him prep for the impending alien takeover.
This is a collage of stickers and signage that would be found throughout the merch truck experience.