HEAR: Happily Ever After Revenge is a rage room and spa experience specifically for women going through a break up. I developed this concept as a school assignment in the Spring of 2023 for which I was awarded “Best Overall” as voted on by fellow classmates and industry panelists. Artwork created in Maya, Illustrator, Photoshop and Procreate. Floor plans created in SketchUp and Illustrator.

 

Below is the initial concept art I did for the for the first pitch of this experience.

When guests arrive, they will first spend time in “Karma Acres” where they are invited to toss any momentos from their past relationship into the burning fire and use the provided chalk to inscribe whatever they so choose on the cement tombstones.

At their appointed time, groups will be brought into one of 3 Rage Rooms where will be provided with protective gear and an array of weapons to smash away the pain to a playlist of their choosing.

After finishing their time in the Rage Room, guests can take a quick break in “Death by Chocolate” where they will enjoy a tasting menu of chocolate sweets.

Below is a selection of concept art illustrating the second floor of the facility which is entirely dedicated to “Spill the Tea Spa”

Below are some merch mockups and prototypes as well as the rack card I designed for this project.

Scan or click below to view the AR linktree I created for the rack card design. Only available on iOS devices.