From August 2022 through August 2023 my business partner, Logan Flake, and I worked on a “dates marketplace” app. We worked with developer Franklin Byaruhanga to research, design, develop and launch the Meet app on the Apple App Store. Despite Apple having a ban on dating apps due to over-saturation in this category, I presented our case to the review board and they approved Meet as an innovative addition to the dating apps category. Ultimately, financial limitations prevented us from pursuing this project further but you can view my working Figma file here.
I was the only designer on this project and oversaw the marketing design for our website, social media and the App Store as well as the UX and UI design of the app. Above are the assets I created for the app banner in the App Store.
I conducted several rounds of user interviews and testing as part of this project. You can view the research plans, user screeners and final findings decks for the initial generative study here.